Hypebeast - 10 May 2016 16:48

Between the Olympics and a presidential election, America is gearing up a huge summer. Budweiser VP Ricardo Marques even went so far as to tell Co.Design that it "maybe the most American summer ever," so the King of Beer...
Hypebeast - 10 May 2016 16:38

Japanese imprint Suicoke has had a busy spring to say the least. Since January alone, the brand has teamed up with the likes of hobo, mastermind JAPAN, Slam Jam, monkey time and, most recently, TOGA. Now you can add yet ...
Hypebeast - 10 May 2016 23:22

YouTuber Kristian Williams' latest video delves into how Pixar manages to create ever-relevant and -relatable films. Williams' video-essay explains that where Dreamworks and other competitors use the medium of animated f...
Hypebeast - 10 May 2016 22:18

This Thursday, the second "Pink Beach" delivery won't be the only Pharrell x adidas Originals drop hitting shelves: Skateboard P and the Tree Stripes have also cooked up a corresponding range for kids. Like the men's and...
Hypebeast - 10 May 2016 21:56

The latest Pokémon trailer has revealed the next generation's starters: Rowlet (a Flying/Grass Type); Litten (a Fire Type); and Popplio (a Water Type). The gameplay footage shows 3D sprites for all three starting Pokém...
Hypebeast - 10 May 2016 21:48

Golden State Warriors star and all-around powerhouse Stephen Curry was named the NBA's MVP for the second year running and by unanimous decision for the first time in league history -- surprisingly literally no one. Perh...
Hypebeast - 10 May 2016 21:24

After surfacing back in March, the camouflaged editions of the Primeknit-constructed adidas NMD_R1 are finally landing stateside. Confirmed today by adidas on Twitter, the U.S. release will include the grey, green, coral...
Hypebeast - 10 May 2016 21:23

Google launches a range of limited edition phone cases for its Nexus smartphone designed by one of our generation's most celebrated artists, Jeff Koons. Featuring one of three pieces titled "Diana," "Bust" and "Mailbox" ...
Hypebeast - 10 May 2016 20:54

Today Anti Social Social Club took to its Instagram to reveal two pairs of special Nike Air Force 1 Lows. Retaining its OG construction with a crisp all-white colorway, the model is branded with Anti Social Social Club's...
Hypebeast - 10 May 2016 19:41

Butter Goods keeps it simple and safe for its latest collection, bringing back familiar streetwear silhouettes for the approaching colder months. Coaches jackets, cozy hoodies, long-sleeved rugby shirts and graphic print...
Hypebeast - 10 May 2016 19:32

Let Eddie Huang clue you into a bit of industry jargon: 'Bodying' refers to instances of crew-members stepping into frame, thus ruining an otherwise useful shot; 'Chaptering,' meanwhile, is a massive gaffe that ruins the...
Hypebeast - 10 May 2016 19:28

"Triple White" Ultra Boosts just made a comeback last month -- in slightly modified form, mind you -- and now adidas is doing the same for the "Core Black" colorway. Unofficially dubbed the "Core Black 2.0," the kicks fe...
Hypebeast - 10 May 2016 18:30

Fresh off a 40-point return and an NBA-record 17-point scoring outburst in last night's overtime win over the Blazers, Stephen Curry has, as expected, been named the 2015-2016 NBA MVP. The award makes Curry the 11th back...
Hypebeast - 10 May 2016 17:42

If there's one narrative Hollywood should focus on more, coming-of-age stories starring people of color is definitely it. The Land looks to fill that void by telling the story of four inner city kids from Cleveland who f...
Hypebeast - 10 May 2016 17:33

With the tagline, "Your eyes have evolved," Nike Vision aims to redefine performance eyewear through it's latest collection of sunglasses, as seen here. In the above video we get a look at the process behind the Swoosh's...
Hypebeast - 10 May 2016 17:19

First it was the end of the pier, now it's a house party. After uniting mods and rockers back in February for its 1960s-inspired "End of the Pier" lookbook, Roundel London returns with another editorial highlighting its ...
Hypebeast - 10 May 2016 17:05

Thanks at least in part to Kanye West's interpolation of the track on The Life of Pablo, Desiigner's "Panda" recently topped the Billboard Hot 100 and became the top rap track in America -- nearly four months to the day ...
Hypebeast - 10 May 2016 16:56

Pharrell and the Three Stripes are back at it, following up last week's "Pink Beach" debut with a second take on the dreamscape theme for Spring/Summer 2016. Once again "inspired by soulful, luminous vibes from sunny isl...
Hypebeast - 10 May 2016 16:55

Following the successful launch of their "5TH DIMENSION" project back in 2010, Slam Jam and ASICS have teamed up once again to offer up their latest release in the form of this "6THPRLLL" collaboration. Inspired by a wor...
Hypebeast - 10 May 2016 16:47

From helping launch quality Canadian menswear labels like wings+horns to making luxury cashmere sweaters for Bergdorf Goodman and Buscemi sneaker collabs, Raif Adelberg has done it all. The Vancouver-based designer and a...
Hypebeast - 10 May 2016 16:16

Oakley joins forces with HEAD PORTER for a limited edition take on one of the former's most popular eyewear pieces. Marking the first collaboration between the two, Oakley's Crosslink Pitch model has been given a limited...
Hypebeast - 10 May 2016 13:09

Having known Tyler, The Creator pre-Goblin era, ever since we found him yelling at kids on our forum and the comments sections on our music-orientated site HYPETRAK, we're fortunate to have watched his career blossom fro...